The Goods

Resources

Free stuff

Whatever you want to call it, we live by the principle of “Give Before You Get” so we have a bunch of stuff here, that we hope is helpful to you. Don’t see what you’re looking for? Message us with the form at the bottom of the page. We aim to please.

Ebooks

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Office Hours

Tracy Graziani, CEO

I’m happy to help, even if you aren’t a client. To prove it, I’m giving you access to my calendar. You can book 15 minutes of my time to talk about whatever you want and I’ll listen. If you have questions about marketing or websites, I’m happy to answer, but if you want to talk about unicorns, that’s cool too.

Access My Calendar

Blog

In Defense Of Comic Sans

When it comes to marketing, graphic design is of the utmost importance. Colors, shapes, and styles all have a psychological impact on how a brand is perceived. Branding, at its core, is a way to make a mental connection to a company in order to build customer loyalty...

Four Things To Consider When Reworking Your Marketing Plan

Over the last few months, COVID-19 has changed how the entire world operates. From grocery shopping to family gatherings, we are still accepting our new normal. The virus is continuing to spread, so it’s become clear that it’s here to stay for at least a little while....

Corporate Responses to Black Lives Matter: One Good and One Bad

Corporate responses to Black Lives Matter have become very common over the last few months. Some businesses aim to champion human rights throughout their supply chain. Other businesses, however, seem to promote human rights while operating in conflicting ways. By...