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Businesses That Grew During Challenging Times
Throughout history, people have faced and overcome obstacles. The tenacity, innovation, and dedication of humankind have seen our species continue to flourish despite adversity. The same is true for businesses, as well. From economic crises to changing technology,...
How to take your office online for virtual work
What do you do when your office shifts to virtual work? Commerce, meetings, training, team building, and human resources are just some of the aspects of business traditionally handled in person. With the current crisis changing the way the world operates, many...
In uncertain times The Phoenix rises up
The Phoenix Brewing Company is far more than a local pub. It’s a cornerstone of the Mansfield community even in these uncertain times. Nestled inside the once-abandoned Charles Schroer Mortuary building, the aptly named Phoenix Brewing Company has brought new life to...
Moving offline communication online
Once a business makes the transition from brick and mortar operations to online business, many entrepreneurs are left wondering, "I'm online, but what next? How do I stay connected? How about moving offline communication online?" They have their website built and...
Winners & Losers of COVID-19 Era Marketing
During any time of crisis, it is imperative to be mindful and tactful with marketing campaigns, and COVID-19 era marketing is all over the place. Today, we will look at some marketing strategies used by businesses during the COVID-19 pandemic. Some are good, some...
The Importance of Video Marketing
Before digital video marketing, the only opportunity to present your company, products, and/or services in a video format would be through television commercials. Not only were commercials expensive and time-consuming to write, shoot, edit, and produce, but they...
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