by Tracy Graziani | Feb 20, 2025 | Branding, Business, Communication, Marketing, Marketing During Crisis, Nonprofit
Since Donald Trump was sworn in for his second presidential term on January 20th, the United States federal regulatory landscape has undergone significant and rapid changes. To date, Trump has signed 60 executive orders which have had cascading effects, especially for...
by Tracy Graziani | Feb 15, 2025 | Business, Leadership, Marketing During Crisis
Every business decision carries weight. Some choices can propel a company forward, while others can set it back. The challenge is to distinguish between decisions that require careful deliberation and those that can be made swiftly. Lorrie Norrington, Operating...
by Tracy Graziani | Jan 2, 2023 | Business, Culture, Leadership
Every new year hits a little differently. There’s always this messy Venn Diagram of what happened over the last year personally and professionally overlapped with what everybody else is experiencing, and then of course how we react to all of it. However you mix up...
by Tracy Graziani | Oct 9, 2022 | data, How-To, Marketing, Websites
If you’re setting up Google Analytics 4 (GA4) you might have discovered that there are quite a few steps, and the steps are varied based on the type of installation and other factors. That’s why we created this handy checklist. It should help you make sure...
by Tracy Graziani | Aug 29, 2022 | RevOps
If you’re anything like me, odds are the first time you stumbled on the term RevOps you probably gave it little thought and moved on about your day. Maybe the third or fourth time you rolled your eyes a bit. 🙄 More jargon? Who needs it? But at some point, it...