by Lisa Stone | Feb 12, 2025 | Business, Marketing During Crisis, Nonprofit
On his first day back in office, President Trump signed seven executive orders (EOs) that could drastically reshape federal grant funding. These orders target programs and initiatives that do not align with his administration’s policy priorities, potentially affecting...
by Lisa Stone | Feb 11, 2025 | Branding, Marketing, Marketing During Crisis
There are many tools and techniques available to businesses to help create and manage goals. One of the most popular tools used by inbound organizations is an MSPOT plan. It was originally developed by HubSpot, and for those who helped with their meteoric rise from...
by Lisa Stone | May 31, 2024 | Business, Communication, Marketing
Over Memorial Day weekend, a trove of leaked Google Search documents sent shockwaves through the SEO community. On May 5th, Rand Fishkin, Co-Founder of Moz and Co-Founder and CEO of Sparktoro, received an email from Erfan Azimi, CEO of EA Digital, with over 2,500...
by Lisa Stone | Oct 9, 2023 | Business
In today’s rapidly evolving technological landscape, Artificial Intelligence (AI) has emerged as a powerful tool that significantly impacts various industries, including the workplace. While there is often a misconception that AI is replacing human jobs, this...
by Lisa Stone | Mar 8, 2023 | Business, Culture, data
What is the New Inflation Reduction Act? The Inflation Reduction Act was signed into law in August 2022 to help the U.S. reach economic stability The economy never quite recovered after the 2020 Covid Pandemic. Rising costs across the country and many industries led...
